Archive for March, 2010

How to Create An Effective Social Media Plan

By March 24, 2010

I’ve had a lot of requests for the presentation I gave in February to the American Marketing Association in Birmingham, AL. I wanted to provide some practical advice on what steps you should take and what issues you should think about as you put together a strategy for your social media program. This barely scratches […]

I’ve had a lot of requests for the presentation I gave in February to the American Marketing Association in Birmingham, AL. I wanted to provide some practical advice on what steps you should take and what issues you should think about as you put together a strategy for your social media program. This barely scratches the surface of what is involved in creating a comprehensive, successful social media presence. Over time I will be creating more detailed guides so check back or follow me on Twitter: @ScottSchablow .  Please leave a comment, provide me with feedback or ask a question. Thanks!

Categories : marketing | SocialMedia (3) Comment