By archive April 16, 2007
Hey look, another Google post. It’s almost as if they’re a giant advertising force or something.
The idea that Google has been trying to crack its way into TV and radio buys is actually old news. They’ve made some acquisitions in this area over the last couple years and have been testing their media buying systems (with mixed results up until recently) over the last year.
However, they appear to finally be getting much closer the final stages of having a full-fledged program that they’re willing to roll out to a wider audience.